To be better equipped to understand the market place and so flourish, an organisation must embrace the market place’s ethnic representation and mirror its gender make-up within its staff. Failure to do this will give the appearance that the organisation has no interest in these matters, and so little real interest in their customers or clients.

There are a number of tools that are available to guide managers with regards to diversity:

• Diversity Audits and Impact Assessments can be used to provide detailed reports outlining key issues/risks, recommendations and business case for action

• Diversity and Skills workshops for different audiences’provide generaldiversity and cultural awareness
• Policy Development must provide‘diversity-proofing’ of existing policies for best practice and legislative compliance. Thought should be given to designing new policies & supporting procedures, and‘how to’ guides should be developed to translate policy into practice
• Recruitment Enhancement is used to remove the bias in the recruitment process, so enabling the organisation to take on the best people for the role. This can be done by developing attraction strategies and positive action campaigns.
• Diversity awareness communication  can be done in a number of ways depending on the size and geographic spread of the organisation. Tools available include guides to cultures & religions, awareness raising articles and the production of DVD’s
• Corporate Social Responsibility strategies can be developed
• One-to-One Coaching/ Mentoring  senior staff on diversity strategies for their organisations.